YVETTE BASSON
Group Account Director
Yvette.Basson@colmarbrunton.co.nz
Successful brands need to know which touch points will engage their audiences, and how to effectively align messaging across these channels.
We help you understand the art and science of advertising and media success with a complete picture of campaign effectiveness across all channels and devices.
From understanding which touchpoints will best engage your target, to synergies and media efficiency of multi-channel campaigns, to the detail of how to optimise your digital campaign in real time. Informed by insights from over 15,000 campaigns, we help you create a successful, aligned cross-channel strategy.
Our global network of media experts help you navigate media decisions to optimise investment, increase marketing effectiveness and drive brand growth using extensively validated solutions, a proprietary platform and partnerships with leading technology providers. We’re passionate about media, and invest in bold thought leadership to address critical issues for advertisers, publishers and media agencies.
Group Account Director
Yvette.Basson@colmarbrunton.co.nz
Chief Client Officer
Kerri.Tait@colmarbrunton.co.nz