CB Events
Colmar Brunton regularly runs seminars on the latest in research developments. In 2011 we hosted two major events:
In May Daren Poole, Millward Brown's Global Link Director visited New Zealand to present the wonders of Link to clients. Link is Millward Brown's highly successful advertising optimisation tool, which helps clients get the best ROI from their advertising budgets. Constantly evolving, to date Link has been used in 70,000 studies across 92 countries.
In October Mark Henning, Millward Brown's Director of Media and Digital Solutions, presented on Cross Media. Cross Media is our solution for multi media measurement that ensures that your investment is maximised across the myriad of channels available.
There is more detail available on both Link and Cross Media in 'Expert Solutions' on this site.
If you would like a summary of either or both of these presentations or would like to register your interest in attending our next event scheduled for April 2012, please email This e-mail address is being protected from spambots. You need JavaScript enabled to view it.
